How PriceTime cut cross-border FX costs by 70% with Xflow
From high bank fees and limited support to transparent pricing and a support team that is proactive and available.
70%
Reduction in FX costs
10/10
Rated customer support
100%
Visibility on each transfer
Use case
PriceTime moves funds regularly between its US entity and its India entity to support day-to-day operations on the India side. With a small founding team already stretched across product and operations, the co-founders needed a payments partner that was cost-effective and required almost no hand-holding to run.
Problem summary
Before Xflow, PriceTime Markets was moving funds between its foreign entity and its India entity through a direct bank transfer. The high fees were eating up a major chunk of the final settlements and the pricing itself lacked clarity, making it hard for the team to plan with confidence. The company was frustrated with this lack of transparency and began looking for a partner that could offer clear, upfront pricing, which led them to Xflow.
Why Xflow
One of the key reasons why PriceTime chose Xflow was how upfront Xflow's pricing was from the very first conversation: the rates were transparent and fair. The onboarding process was also straightforward and easy to follow end to end. When compliance steps involving their bank came up, the Xflow team stepped in directly to help and follow up with the bank, rather than leaving PriceTime to sort it out alone.
Results
Since switching, PriceTime has achieved savings of 70% compared to what it was paying its bank, with a process that now needs minimal founder oversight. Support has remained consistently reliable across every transaction, a standard the team considers uncommon among providers in this space.
Impact on PriceTime's Business
70% reduction in FX costs
Substantial savings compared to direct bank transfers.
Full rate transparency
Visibility into payouts for every transfer, enabling clean invoicing
Hands-on compliance
Proactive help completing paperwork and coordinating with the bank
Consistently strong support
Responsive, hands-on team with clear ownership over every transaction
“If you're doing cross-border transfers, Xflow gets you the best price, the fastest turnaround, and by far the smoothest experience out there. Every transaction has been smooth, and the ownership the team takes is something you don't see often.”
Maha Iyer, Co-founder at PriceTime Markets Inc.
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